Case Study

RideJAX

A highly accessible, mobile-first design system and technical buildout for a public transit rebrand.

  • Technical Implementation
  • Visual Identity
  • Art Direction
  • Accessibility
Brief

Never miss your bus on the road.

The transit system in Jackson county, Illinois, needed a rebrand and an information architecture overhaul to help riders digest route information more easily.

The website and design system are WCAG AAA-compliant and were designed mobile-first to encourage fast and easy route checks on the go.

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Color system

Bold, striking, and powerful.

  • Primary colors WCAG AAA

  • Accent colors

  • Neutral colors

Type system

Bold, utilitarian, and clear.

Buttons and inputs

High-contrast, tactile, and rider-ready.

Up Next

Taylor Studios

A CMS migration, digital brand expansion, and reusable Wordpress theme for a $13M exhibit design and fabrication company.

  • Technical Implementation
  • Visual Identity
View the case study